Welcome Home: A Healthcare New Mover Marketing Program

New mover data offers several advantages for healthcare providers:

• Early Engagement: Reach new residents 30 days sooner than other options, allowing you to be the first to welcome them and establish a connection before competitors.
• Highly Responsive Audience: New movers are actively seeking services in their new area, making them more receptive to your marketing efforts.
• Targeted Marketing: Utilize data to personalize your message and target specific demographics (age, location, health needs), increasing campaign effectiveness.

Our Welcome Home offers a comprehensive approach, encompassing both traditional and digital media:

• Direct Mail: Personalized welcome packages with relevant information about your practice and services.
• Targeted Email: Engaging email sequences tailored to specific needs and interests.
• Digital Media Channels:
  • Display Advertising: Targeted ads displayed on relevant websites and platforms frequented by new movers.
  • Paid Social Media: Targeted ads across popular social media platforms like Facebook and Instagram.
  • Connected TV (CTV): Targeted ads displayed on streaming services and smart TVs.
  • Audio Advertising: Targeted ads played on podcasts.
  • Geofencing: Targeted ads delivered to mobile devices within a specific geographical area around your practice.